Barbara Cohen participated in conference on marketing and advertising.

Barbara Cohen was asked to be on the program of a conference in March on marketing and advertising, leveraging her experience serving media and technology clients.

Ideas Day® is INMA’s 1-day seminar format, bringing a multitude of Brainsnack Presentations® on 1 topic.

This third Ideas Day® focused on three key advertising issues: advertising sales, advertising research and creative advertising formats, digital and in paper.

The conference was held on March 28 at the Park Inn, Amsterdam Airport, The Netherlands.

More information at The International News Media Association (INMA) Ideas Day.