Kannon’s qualitative techniques provide insights into customers and competitors.

Focus Group Moderation:

Why Kannon

No matter which Kannon service is best for your organization, you always receive the benefits of Kannon’s Outside-In perspective and real-world experience.
Kannon is a strategy and marketing consulting firm helping clients identify growth opportunities. Kannon builds Outside-In frameworks for clients reflecting customers, competitors, channels and technology to create insight for winning strategies.
Kannon is the right firm to act as a moderator of group discussions or one-on-one interviews for your organization because:

Barbara Cohen, President and Founder of Kannon Consulting, has been awarded a Certificate of Proficiency from the Burke Institute, the leading provider of research training and education, in qualitative research with a concentration on focus group moderator training and specialized
moderator skills.